Publisher Rates

The average CPM for 23rd October 2020.

2020-10-22

Unique = average amount paid for 1000 visitors in the 24-hour period.

Raw = average amount paid on the 1st advert view for 1000 link views in the 24-hour period.

 

Country   Desktop CPM Mobile CPM
  Highest Unique Raw Unique Raw
United States $61.69 $8.01 $4.49 $7.31 $4.41
Canada $24.38 $4.73 $2.76 $3.52 $2.40
United Kingdom $29.20 $4.99 $3.16 $3.63 $2.69
Australia $19.81 $4.32 $2.85 $2.74 $2.04
 
Malawi $5.78 $4.85 $1.41 $6.19 $2.18
Norway $5.28 $5.37 $3.21 $5.27 $3.26
Finland $3.89 $5.00 $2.87 $5.23 $2.81
Germany $76.01 $4.84 $2.81 $3.07 $2.05
Kazakhstan $7.65 $0.81 $0.60 $4.45 $2.44
South Africa $17.54 $3.06 $2.15 $4.35 $2.83
New Zealand $2.70 $4.10 $2.57 $3.20 $2.15
Estonia $5.67 $3.17 $2.39 $3.86 $2.57
Nigeria $3.90 $3.02 $1.58 $3.75 $1.76
Cameroon $1.80 $2.43 $1.19 $3.71 $1.65
Belgium $18.36 $3.56 $2.65 $2.66 $2.06
France $15.54 $3.13 $1.99 $0.98 $0.80
United Arab Emirates $3.20 $1.83 $1.20 $3.00 $2.38
Greenland - - - $2.82 $0.50
Cyprus $2.94 $1.07 $0.87 $2.71 $1.93
Ukraine $3.44 $2.46 $1.25 $2.70 $1.73
Latvia $2.47 $2.68 $1.60 $1.80 $1.14
Czech Republic $2.28 $1.56 $1.01 $2.66 $1.54
Netherlands $6.62 $2.62 $1.94 $1.28 $1.07
Brazil $5.55 $2.59 $1.43 $0.97 $0.63
Bahamas $3.16 $2.58 $1.82 $0.95 $0.81
Spain $15.57 $2.53 $1.56 $1.38 $0.95
Mali $1.36 $2.35 $1.20 $1.60 $1.03
Bulgaria $1.90 $2.35 $1.52 $2.32 $1.41
Cote D'ivoire $2.13 $2.27 $1.16 $2.25 $1.50
Central African Republic $1.87 $2.26 $0.50 $0.97 $0.91
Italy $8.26 $2.26 $1.60 $1.43 $1.15
Uganda $3.12 $0.93 $0.78 $2.24 $1.47
Mexico $7.01 $1.90 $1.02 $2.16 $1.11
Saint Kitts And Nevis $0.75 $2.15 $0.68 $1.22 $0.68
Austria $16.32 $2.15 $1.40 $1.22 $0.78
Sweden $5.80 $2.15 $1.57 $1.89 $1.43
Qatar $1.87 $1.88 $1.57 $2.10 $1.37
Puerto Rico $6.82 $2.09 $1.45 $1.24 $0.91
Denmark $2.62 $2.08 $1.74 $1.28 $1.00
Greece $1.61 $2.07 $1.15 $1.97 $1.12
Tonga $0.62 $2.01 $0.50 $0.32 $0.32
Iceland $1.40 $1.98 $1.30 $1.36 $1.05
Aland Islands $0.90 $1.95 $0.68 $0.55 $0.46
Malaysia $2.38 $1.77 $1.16 $1.94 $1.13
Guinea $2.27 $1.23 $1.02 $1.90 $1.42
Switzerland $16.32 $1.74 $1.24 $1.89 $1.22
Saudi Arabia $12.53 $1.22 $0.76 $1.84 $1.49
Peru $6.52 $1.80 $0.98 $1.52 $0.97
Chad $1.14 $1.78 $0.91 $0.89 $0.85
American Samoa - - - $1.74 $1.74
Romania $3.56 $1.70 $1.11 $1.64 $0.95
Lithuania $2.09 $1.67 $0.97 $1.50 $0.89
Hungary $3.87 $1.55 $1.00 $1.66 $1.20
Thailand $2.56 $1.06 $0.82 $1.61 $1.06
Singapore $2.70 $1.38 $1.09 $1.61 $1.38
China $3.98 $1.59 $1.14 $1.48 $0.93
Senegal $1.92 $0.96 $0.78 $1.58 $1.00
Colombia $4.75 $1.40 $0.98 $1.57 $0.98
Luxembourg $1.36 $1.57 $0.90 $1.40 $0.90
Sierra Leone $1.22 $1.57 $0.97 $1.42 $0.90
Ghana $3.00 $1.03 $0.71 $1.56 $0.94
Chile $4.60 $1.55 $0.92 $1.28 $0.84
Zambia $2.55 $0.97 $0.78 $1.54 $0.85
Korea, Republic Of $7.95 $1.52 $1.20 $0.74 $0.53
Guinea-Bissau $0.50 $1.50 $0.50 $0.31 $0.41
Poland $4.22 $1.12 $0.91 $1.47 $1.11
Vanuatu $0.62 $1.45 $0.50 $0.46 $0.42
Ireland $2.70 $1.45 $1.22 $0.73 $0.64
Timor-Leste $2.35 $1.43 $0.92 $0.43 $0.43
Costa Rica $4.48 $1.42 $0.88 $1.04 $0.65
Mauritius $1.07 $1.39 $1.03 $1.37 $0.83
Kenya $1.51 $1.31 $0.89 $1.38 $0.89
Faroe Islands $0.90 $0.62 $0.62 $1.36 $0.90
Russian Federation $5.17 $1.29 $0.82 $1.36 $0.91
Kuwait $1.81 $1.36 $1.06 $1.21 $0.79
Iraq $3.90 $1.36 $1.11 $1.32 $0.96
Israel $4.87 $1.27 $0.91 $1.25 $0.90
Virgin Islands, U.S. $2.83 $1.27 $1.20 $0.40 $0.40
Jersey $1.71 $1.26 $1.04 $0.47 $0.66
Belarus $1.44 $0.72 $0.68 $1.26 $0.89
Seychelles $0.75 $1.24 $0.67 $0.67 $0.51
Portugal $1.95 $1.10 $0.76 $1.24 $0.77
Philippines $5.46 $1.23 $0.86 $1.03 $0.66
Bahrain $3.75 $1.10 $0.73 $1.21 $0.79
Oman $1.68 $1.20 $1.02 $0.82 $0.58
Hong Kong $4.50 $1.18 $1.21 $0.91 $0.82
Dominican Republic $4.14 $0.88 $0.78 $1.17 $0.83
Japan $9.62 $1.16 $0.99 $0.71 $0.55
Mozambique $1.20 $1.15 $0.77 $0.90 $0.64
Indonesia $2.40 $1.15 $0.80 $1.08 $0.76
Solomon Islands $0.75 $1.15 $0.67 $0.56 $0.63
India $5.10 $1.13 $0.81 $0.82 $0.62
Congo $0.95 $1.13 $0.83 $1.06 $0.81
Taiwan $7.95 $1.12 $0.95 $0.68 $0.65
Honduras $4.56 $0.86 $0.65 $1.10 $0.71
Swaziland $1.60 $1.09 $1.00 $0.46 $0.39
Paraguay $4.00 $0.81 $0.68 $1.09 $0.74
Niger $0.90 $1.07 $0.90 $0.47 $0.44
New Caledonia $1.02 $1.06 $0.93 $0.91 $0.88
Bolivia $1.45 $1.04 $0.58 $0.75 $0.56
Croatia $1.59 $1.04 $0.89 $0.97 $0.74
Slovenia $0.90 $1.04 $0.70 $0.73 $0.55
Nicaragua $4.04 $0.82 $0.67 $1.03 $0.67
El Salvador $4.70 $1.03 $0.54 $0.81 $0.61
Lesotho $0.90 $1.03 $0.67 $0.42 $0.37
Mayotte $0.90 $1.02 $0.67 $0.43 $0.48
Saint Vincent And The Grenadines $0.90 $1.02 $0.69 $0.68 $0.56
Morocco $2.49 $1.01 $0.75 $0.72 $0.57
Panama $4.46 $1.01 $0.59 $0.97 $0.66
Bermuda $0.62 $1.00 $0.61 $0.59 $0.28
Macedonia, The Former Yugoslav Republic Of $3.16 $1.00 $0.73 $0.93 $0.58
Slovakia $3.85 $0.98 $0.82 $0.96 $0.67
Ecuador $6.34 $0.65 $0.61 $0.98 $0.70
Cape Verde $1.55 $0.96 $0.70 $0.74 $0.55
Micronesia, Federated States Of $0.58 $0.50 $0.50 $0.96 $0.50
Vietnam $3.02 $0.78 $0.56 $0.96 $0.64
Uruguay $4.34 $0.77 $0.67 $0.95 $0.70
Burkina Faso $0.90 $0.84 $0.73 $0.95 $0.72
Andorra $0.91 $0.92 $0.76 $0.59 $0.58
Belize $3.35 $0.84 $0.81 $0.92 $0.56
Martinique $0.90 $0.92 $0.69 $0.52 $0.51
Gibraltar $0.90 $0.90 $0.90 $0.39 $0.38
Albania $0.90 $0.82 $0.72 $0.89 $0.66
Maldives $0.90 $0.89 $0.64 $0.74 $0.48
Guatemala $4.48 $0.88 $0.52 $0.82 $0.65
Grenada $0.90 $0.88 $0.79 $0.55 $0.38
Benin $1.22 $0.68 $0.64 $0.88 $0.76
Namibia $0.98 $0.88 $0.63 $0.61 $0.52
Pakistan $5.66 $0.83 $0.74 $0.86 $0.65
Iran, Islamic Republic Of $3.39 $0.86 $0.85 $0.53 $0.50
Dominica $0.62 $0.57 $0.62 $0.85 $0.47
Saint Lucia $0.75 $0.84 $0.72 $0.61 $0.52
Brunei Darussalam $1.14 $0.61 $0.62 $0.84 $0.56
Azerbaijan $0.93 $0.83 $0.73 $0.80 $0.64
Angola $3.07 $0.83 $0.71 $0.82 $0.63
Tanzania, United Republic Of $1.82 $0.83 $0.78 $0.78 $0.61
Turkey $3.26 $0.62 $0.67 $0.82 $0.63
Bosnia And Herzegovina $0.90 $0.82 $0.69 $0.82 $0.57
Monaco $1.20 $0.82 $0.77 $0.54 $0.50
Kyrgyzstan $0.91 $0.81 $0.78 $0.44 $0.39
Libya $1.15 $0.81 $0.67 $0.80 $0.61
Jamaica $3.16 $0.81 $0.64 $0.50 $0.41
Cuba $1.23 $0.66 $0.62 $0.80 $0.72
Serbia $1.48 $0.75 $0.69 $0.80 $0.57
Montenegro $0.90 $0.66 $0.70 $0.80 $0.64
Guadeloupe $1.14 $0.79 $0.65 $0.60 $0.48
Jordan $2.51 $0.64 $0.65 $0.79 $0.62
San Marino $0.90 $0.79 $0.68 $0.68 $0.45
Turks And Caicos Islands $0.75 $0.60 $0.59 $0.78 $0.68
Congo, The Democratic Republic Of The $2.14 $0.61 $0.65 $0.78 $0.76
Liechtenstein $0.50 $0.78 $0.43 $0.50 $0.50
Botswana $0.90 $0.78 $0.66 $0.63 $0.53
French Guiana $0.90 $0.78 $0.63 $0.75 $0.43
Tajikistan $1.01 $0.53 $0.55 $0.78 $0.60
Trinidad And Tobago $2.27 $0.61 $0.64 $0.77 $0.60
Suriname $0.88 $0.77 $0.59 $0.65 $0.54
Virgin Islands, British $0.57 $0.77 $0.50 $0.57 $0.27
Réunion $0.93 $0.75 $0.64 $0.54 $0.46
Isle Of Man $1.47 $0.73 $0.69 $0.30 $0.29
Greece (VAT) $0.90 $0.73 $0.65 $0.38 $0.42
Moldova $1.02 $0.72 $0.69 $0.66 $0.50
Holy See (Vatican City State) $0.90 $0.72 $0.90 - -
Tunisia $2.94 $0.72 $0.67 $0.61 $0.49
Egypt $4.06 $0.72 $0.60 $0.61 $0.51
Sri Lanka $1.80 $0.71 $0.63 $0.55 $0.42
Lebanon $1.54 $0.70 $0.66 $0.56 $0.50
Uzbekistan $0.92 $0.70 $0.73 $0.56 $0.52
Georgia $1.22 $0.70 $0.67 $0.60 $0.48
Zimbabwe $3.04 $0.65 $0.67 $0.69 $0.59
Palestine, State of $3.89 $0.69 $0.70 $0.51 $0.45
Argentina $4.44 $0.69 $0.62 $0.66 $0.57
Cayman Islands $0.62 $0.53 $0.62 $0.68 $0.58
Mauritania $1.35 $0.68 $0.65 $0.59 $0.54
Ethiopia $0.90 $0.68 $0.70 $0.58 $0.49
Barbados $0.90 $0.67 $0.65 $0.51 $0.49
Bangladesh $2.97 $0.65 $0.69 $0.66 $0.47
Cambodia $1.10 $0.66 $0.47 $0.65 $0.54
Madagascar $0.90 $0.65 $0.69 $0.42 $0.35
Saint Pierre And Miquelon - - - $0.65 $0.58
Togo $0.95 $0.65 $0.67 $0.50 $0.45
Yemen $2.84 $0.65 $0.66 $0.46 $0.41
Somalia $1.41 $0.65 $0.71 $0.48 $0.50
Armenia $1.49 $0.64 $0.66 $0.57 $0.45
Liberia $0.73 $0.41 $0.50 $0.64 $0.58
Guyana $0.90 $0.63 $0.65 $0.62 $0.51
Syrian Arab Republic $1.11 $0.63 $0.64 $0.49 $0.48
Northern Mariana Islands $0.62 $0.63 $0.55 $0.32 $0.04
Gabon $0.90 $0.62 $0.55 $0.46 $0.46
Kiribati $0.62 $0.62 $0.62 $0.37 $0.25
Algeria $2.90 $0.62 $0.63 $0.46 $0.39
Comoros $0.68 $0.62 $0.60 $0.29 $0.26
Anguilla $0.90 $0.62 $0.57 $0.53 $0.51
Equatorial Guinea $0.90 $0.61 $0.61 $0.40 $0.39
Nepal $0.90 $0.61 $0.59 $0.53 $0.38
Malta $1.40 $0.61 $0.67 $0.59 $0.54
Papua New Guinea $0.62 $0.50 $0.62 $0.61 $0.49
Lao People's Democratic Republic $0.90 $0.60 $0.56 $0.48 $0.41
Venezuela $3.24 $0.59 $0.58 $0.44 $0.38
Saint Martin $0.90 $0.59 $0.50 $0.49 $0.40
French Polynesia $1.85 $0.59 $0.54 $0.47 $0.46
Gambia $0.90 $0.58 $0.55 $0.55 $0.56
Turkmenistan - - - $0.58 $0.50
Eritrea $0.55 $0.58 $0.56 - -
Burundi $0.60 $0.57 $0.57 $0.49 $0.51
Sudan $1.40 $0.56 $0.59 $0.50 $0.44
Afghanistan $2.71 $0.56 $0.62 $0.48 $0.45
Haiti $0.90 $0.56 $0.59 $0.49 $0.47
Antigua And Barbuda - - - $0.56 $0.55
Macao $0.90 $0.55 $0.54 $0.52 $0.48
Guernsey $0.56 $0.55 $0.55 - -
Myanmar $2.50 $0.55 $0.62 $0.50 $0.45
Sao Tome And Principe $0.63 $0.54 $0.50 $0.44 $0.46
Djibouti $0.60 $0.54 $0.57 $0.45 $0.41
Rwanda $0.90 $0.54 $0.56 $0.46 $0.45
Guam $1.78 $0.46 $0.45 $0.53 $0.51
Mongolia $1.06 $0.52 $0.57 $0.41 $0.44
Fiji $0.90 $0.43 $0.54 $0.52 $0.41
Aruba $0.90 $0.50 $0.55 $0.51 $0.46
Bhutan $1.27 $0.40 $0.50 $0.50 $0.46
Cook Islands - - - $0.50 $0.50
Marshall Islands - - - $0.50 $0.50
Palau $0.50 $0.50 $0.50 - -
Nauru - - - $0.47 $0.08
Samoa $0.56 $0.26 $0.50 $0.45 $0.55
 
All other countries - $0.25 - $2.00 $0.06 - $0.22
Country   Desktop CPM Mobile CPM
  Highest Unique Raw Unique Raw
United States $1.01 $1.38 $0.91 $1.12 $0.76
Canada $0.36 $0.41 $0.30 $0.30 $0.30
United Kingdom $0.75 $0.90 $0.57 $0.55 $0.50
Australia $0.57 $0.81 $0.51 $0.03 $0.03
 
Malawi $0.03 $0.03 $0.03 $0.03 $0.03
Norway $0.26 $1.30 $0.22 $0.26 $0.26
Finland $1.01 $0.72 $0.72 $0.03 $0.03
Germany $0.76 $0.80 $0.52 $0.32 $0.32
Kazakhstan $0.03 $0.03 $0.03 $0.03 $0.03
South Africa $0.24 $0.31 $0.23 $0.20 $0.20
New Zealand $0.51 $1.18 $0.47 $0.51 $0.51
Estonia $0.51 $0.61 $0.31 $0.03 $0.03
Nigeria $0.52 $0.52 $0.52 $0.77 $0.46
Cameroon $0.03 $0.03 $0.03 $0.03 $0.03
Belgium $0.30 $0.43 $0.30 $0.30 $0.30
France $0.30 $0.50 $0.30 $0.30 $0.30
United Arab Emirates $0.30 $0.51 $0.30 $1.17 $0.30
Greenland $0.03 $0.03 $0.03 $0.03 $0.03
Cyprus $0.30 $0.30 $0.30 $0.03 $0.03
Ukraine $0.16 $0.15 $0.13 $0.03 $0.03
Latvia $0.20 $0.43 $0.17 $0.03 $0.03
Czech Republic $0.24 $0.26 $0.20 $0.03 $0.03
Netherlands $0.36 $0.44 $0.34 $0.60 $0.30
Brazil $0.51 $0.16 $0.13 $0.12 $0.10
Bahamas $0.10 $0.03 $0.03 $0.10 $0.10
Spain $0.16 $0.18 $0.13 $0.15 $0.10
Mali $0.03 $0.03 $0.03 $0.03 $0.03
Bulgaria $0.20 $0.29 $0.17 $0.03 $0.03
Cote D'ivoire $0.17 $0.17 $0.17 $0.10 $0.10
Central African Republic $0.03 $0.03 $0.03 $0.03 $0.03
Italy $0.20 $0.28 $0.20 $0.28 $0.18
Uganda $0.10 $0.03 $0.03 $0.10 $0.10
Mexico $0.17 $0.18 $0.14 $0.14 $0.10
Saint Kitts And Nevis $0.03 $0.03 $0.03 $0.03 $0.03
Austria $0.25 $0.28 $0.24 $0.03 $0.03
Sweden $0.20 $0.32 $0.20 $0.20 $0.20
Qatar $0.25 $0.33 $0.24 $0.03 $0.03
Puerto Rico $0.10 $0.10 $0.10 $0.10 $0.10
Denmark $0.34 $0.71 $0.27 $0.03 $0.03
Greece $0.16 $0.18 $0.15 $0.15 $0.15
Tonga $0.03 $0.03 $0.03 $0.03 $0.03
Iceland $0.03 $0.03 $0.03 $0.03 $0.03
Aland Islands $0.03 $0.03 $0.03 $0.03 $0.03
Malaysia $0.17 $0.17 $0.15 $0.25 $0.12
Guinea $0.03 $0.03 $0.03 $0.03 $0.03
Switzerland $0.29 $0.43 $0.26 $0.60 $0.20
Saudi Arabia $0.24 $0.38 $0.22 $0.42 $0.19
Peru $0.16 $0.16 $0.13 $0.13 $0.10
Chad $0.03 $0.03 $0.03 $0.03 $0.03
American Samoa $0.03 $0.03 $0.03 $0.03 $0.03
Romania $0.20 $0.23 $0.20 $0.21 $0.19
Lithuania $0.17 $0.17 $0.14 $0.03 $0.03
Hungary $0.20 $0.49 $0.18 $0.20 $0.20
Thailand $0.50 $0.47 $0.37 $0.15 $0.11
Singapore $0.30 $0.30 $0.30 $1.20 $0.30
China $0.16 $0.14 $0.12 $0.14 $0.10
Senegal $0.03 $0.03 $0.03 $0.03 $0.03
Colombia $0.16 $0.17 $0.14 $0.14 $0.10
Luxembourg $0.17 $0.13 $0.13 $0.03 $0.03
Sierra Leone $0.03 $0.03 $0.03 $0.03 $0.03
Ghana $0.16 $0.26 $0.13 $0.32 $0.11
Chile $0.17 $0.18 $0.15 $0.15 $0.11
Zambia $0.10 $0.03 $0.03 $0.10 $0.10
Korea, Republic Of $0.30 $0.51 $0.29 $0.35 $0.23
Guinea-Bissau $0.03 $0.03 $0.03 $0.03 $0.03
Poland $0.34 $0.32 $0.23 $0.49 $0.20
Vanuatu $0.03 $0.03 $0.03 $0.03 $0.03
Ireland $0.61 $0.50 $0.50 $0.03 $0.03
Timor-Leste $0.03 $0.03 $0.03 $0.03 $0.03
Costa Rica $0.16 $0.18 $0.13 $0.10 $0.10
Mauritius $0.03 $0.03 $0.03 $0.03 $0.03
Kenya $0.16 $0.16 $0.16 $0.03 $0.03
Faroe Islands $0.03 $0.03 $0.03 $0.03 $0.03
Russian Federation $0.20 $0.23 $0.17 $0.13 $0.11
Kuwait $0.12 $0.03 $0.03 $0.15 $0.11
Iraq $0.16 $0.23 $0.13 $0.11 $0.10
Israel $0.25 $0.33 $0.17 $0.15 $0.10
Virgin Islands, U.S. $0.03 $0.03 $0.03 $0.03 $0.03
Jersey $0.03 $0.03 $0.03 $0.03 $0.03
Belarus $0.16 $0.16 $0.16 $0.03 $0.03
Seychelles $0.03 $0.03 $0.03 $0.03 $0.03
Portugal $0.16 $0.20 $0.13 $0.12 $0.10
Philippines $0.25 $0.20 $0.15 $0.14 $0.10
Bahrain $0.15 $0.15 $0.15 $0.03 $0.03
Oman $0.16 $0.14 $0.14 $0.03 $0.03
Hong Kong $1.01 $0.28 $0.19 $0.34 $0.34
Dominican Republic $0.17 $0.18 $0.14 $0.15 $0.10
Japan $0.20 $0.24 $0.20 $0.24 $0.15
Mozambique $0.10 $0.03 $0.03 $0.10 $0.10
Indonesia $0.16 $0.22 $0.13 $0.27 $0.10
Solomon Islands $0.03 $0.03 $0.03 $0.03 $0.03
India $0.16 $0.16 $0.13 $0.13 $0.10
Congo $0.10 $0.03 $0.03 $0.10 $0.10
Taiwan $0.16 $0.16 $0.12 $0.24 $0.10
Honduras $0.16 $0.15 $0.13 $0.14 $0.10
Swaziland $0.03 $0.03 $0.03 $0.03 $0.03
Paraguay $0.16 $0.19 $0.13 $0.10 $0.10
Niger $0.03 $0.03 $0.03 $0.03 $0.03
New Caledonia $0.03 $0.03 $0.03 $0.03 $0.03
Bolivia $0.17 $0.18 $0.15 $0.15 $0.10
Croatia $0.20 $0.20 $0.20 $0.03 $0.03
Slovenia $0.03 $0.03 $0.03 $0.03 $0.03
Nicaragua $0.16 $0.13 $0.13 $0.17 $0.10
El Salvador $0.16 $0.14 $0.13 $0.13 $0.10
Lesotho $0.03 $0.03 $0.03 $0.03 $0.03
Mayotte $0.03 $0.03 $0.03 $0.03 $0.03
Saint Vincent And The Grenadines $0.03 $0.03 $0.03 $0.03 $0.03
Morocco $0.16 $0.14 $0.13 $0.14 $0.10
Panama $0.16 $0.13 $0.13 $0.15 $0.10
Bermuda $0.03 $0.03 $0.03 $0.03 $0.03
Macedonia, The Former Yugoslav Republic Of $0.10 $0.10 $0.10 $0.03 $0.03
Slovakia $0.20 $0.20 $0.20 $0.03 $0.03
Ecuador $0.16 $0.16 $0.13 $0.15 $0.10
Cape Verde $0.03 $0.03 $0.03 $0.03 $0.03
Micronesia, Federated States Of $0.03 $0.03 $0.03 $0.03 $0.03
Vietnam $0.17 $0.17 $0.13 $0.13 $0.10
Uruguay $0.16 $0.16 $0.13 $0.10 $0.10
Burkina Faso $0.03 $0.03 $0.03 $0.03 $0.03
Andorra $0.03 $0.03 $0.03 $0.03 $0.03
Belize $0.03 $0.03 $0.03 $0.03 $0.03
Martinique $0.03 $0.03 $0.03 $0.03 $0.03
Gibraltar $0.03 $0.03 $0.03 $0.03 $0.03
Albania $0.03 $0.03 $0.03 $0.03 $0.03
Maldives $0.03 $0.03 $0.03 $0.03 $0.03
Guatemala $0.16 $0.15 $0.14 $0.14 $0.10
Grenada $0.03 $0.03 $0.03 $0.03 $0.03
Benin $0.16 $0.16 $0.16 $0.03 $0.03
Namibia $0.10 $0.03 $0.03 $0.10 $0.10
Pakistan $0.16 $0.16 $0.14 $0.13 $0.10
Iran, Islamic Republic Of $0.16 $0.22 $0.11 $0.03 $0.03
Dominica $0.03 $0.03 $0.03 $0.03 $0.03
Saint Lucia $0.03 $0.03 $0.03 $0.03 $0.03
Brunei Darussalam $0.10 $0.03 $0.03 $0.20 $0.10
Azerbaijan $0.12 $0.22 $0.11 $0.20 $0.10
Angola $0.10 $0.03 $0.03 $0.10 $0.10
Tanzania, United Republic Of $0.03 $0.03 $0.03 $0.03 $0.03
Turkey $0.16 $0.23 $0.13 $0.10 $0.10
Bosnia And Herzegovina $0.20 $0.25 $0.17 $0.03 $0.03
Monaco $0.16 $0.16 $0.16 $0.03 $0.03
Kyrgyzstan $0.03 $0.03 $0.03 $0.03 $0.03
Libya $0.10 $0.03 $0.03 $0.10 $0.10
Jamaica $0.10 $0.03 $0.03 $0.10 $0.10
Cuba $0.16 $0.15 $0.15 $0.10 $0.10
Serbia $0.30 $0.31 $0.28 $0.03 $0.03
Montenegro $0.03 $0.03 $0.03 $0.03 $0.03
Guadeloupe $0.03 $0.03 $0.03 $0.03 $0.03
Jordan $0.17 $0.23 $0.15 $0.10 $0.10
San Marino $0.03 $0.03 $0.03 $0.03 $0.03
Turks And Caicos Islands $0.03 $0.03 $0.03 $0.03 $0.03
Congo, The Democratic Republic Of The $0.03 $0.03 $0.03 $0.03 $0.03
Liechtenstein $0.03 $0.03 $0.03 $0.03 $0.03
Botswana $0.03 $0.03 $0.03 $0.03 $0.03
French Guiana $0.03 $0.03 $0.03 $0.03 $0.03
Tajikistan $0.03 $0.03 $0.03 $0.03 $0.03
Trinidad And Tobago $0.03 $0.03 $0.03 $0.03 $0.03
Suriname $0.16 $0.40 $0.11 $0.03 $0.03
Virgin Islands, British $0.03 $0.03 $0.03 $0.03 $0.03
Réunion $0.03 $0.03 $0.03 $0.03 $0.03
Isle Of Man $0.12 $0.12 $0.12 $0.03 $0.03
Greece (VAT) $0.03 $0.03 $0.03 $0.03 $0.03
Moldova $0.16 $0.15 $0.14 $0.11 $0.10
Holy See (Vatican City State) $0.03 $0.03 $0.03 $0.03 $0.03
Tunisia $0.16 $0.14 $0.14 $0.30 $0.10
Egypt $0.16 $0.16 $0.13 $0.15 $0.10
Sri Lanka $0.17 $0.24 $0.13 $0.13 $0.10
Lebanon $0.03 $0.03 $0.03 $0.03 $0.03
Uzbekistan $0.16 $0.16 $0.16 $0.03 $0.03
Georgia $0.16 $0.16 $0.16 $0.03 $0.03
Zimbabwe $0.03 $0.03 $0.03 $0.03 $0.03
Palestine, State of $0.10 $0.03 $0.03 $0.10 $0.10
Argentina $0.17 $0.19 $0.15 $0.14 $0.10
Cayman Islands $0.03 $0.03 $0.03 $0.03 $0.03
Mauritania $0.10 $0.03 $0.03 $0.10 $0.10
Ethiopia $0.03 $0.03 $0.03 $0.03 $0.03
Barbados $0.03 $0.03 $0.03 $0.03 $0.03
Bangladesh $0.16 $0.16 $0.12 $0.11 $0.10
Cambodia $0.11 $0.10 $0.10 $0.11 $0.11
Madagascar $0.03 $0.03 $0.03 $0.03 $0.03
Saint Pierre And Miquelon $0.03 $0.03 $0.03 $0.03 $0.03
Togo $0.03 $0.03 $0.03 $0.03 $0.03
Yemen $0.16 $0.16 $0.16 $0.13 $0.10
Somalia $0.03 $0.03 $0.03 $0.03 $0.03
Armenia $0.03 $0.03 $0.03 $0.03 $0.03
Liberia $0.03 $0.03 $0.03 $0.03 $0.03
Guyana $0.03 $0.03 $0.03 $0.03 $0.03
Syrian Arab Republic $0.16 $0.14 $0.14 $0.15 $0.10
Northern Mariana Islands $0.03 $0.03 $0.03 $0.03 $0.03
Gabon $0.03 $0.03 $0.03 $0.03 $0.03
Kiribati $0.03 $0.03 $0.03 $0.03 $0.03
Algeria $0.16 $0.17 $0.13 $0.15 $0.10
Comoros $0.03 $0.03 $0.03 $0.03 $0.03
Anguilla $0.03 $0.03 $0.03 $0.03 $0.03
Equatorial Guinea $0.16 $0.16 $0.16 $0.03 $0.03
Nepal $0.10 $0.10 $0.10 $0.20 $0.10
Malta $0.16 $0.16 $0.16 $0.03 $0.03
Papua New Guinea $0.03 $0.03 $0.03 $0.03 $0.03
Lao People's Democratic Republic $0.03 $0.03 $0.03 $0.03 $0.03
Venezuela $0.20 $0.23 $0.18 $0.15 $0.14
Saint Martin $0.03 $0.03 $0.03 $0.03 $0.03
French Polynesia $0.03 $0.03 $0.03 $0.03 $0.03
Gambia $0.03 $0.03 $0.03 $0.03 $0.03
Turkmenistan $0.03 $0.03 $0.03 $0.03 $0.03
Eritrea $0.12 $0.32 $0.11 $0.03 $0.03
Burundi $0.03 $0.03 $0.03 $0.03 $0.03
Sudan $0.10 $0.03 $0.03 $0.10 $0.10
Afghanistan $0.03 $0.03 $0.03 $0.03 $0.03
Haiti $0.10 $0.03 $0.03 $0.10 $0.10
Antigua And Barbuda $0.03 $0.03 $0.03 $0.03 $0.03
Macao $0.03 $0.03 $0.03 $0.03 $0.03
Guernsey $0.03 $0.03 $0.03 $0.03 $0.03
Myanmar $0.16 $0.26 $0.13 $0.10 $0.10
Sao Tome And Principe $0.03 $0.03 $0.03 $0.03 $0.03
Djibouti $0.03 $0.03 $0.03 $0.03 $0.03
Rwanda $0.03 $0.03 $0.03 $0.03 $0.03
Guam $0.03 $0.03 $0.03 $0.03 $0.03
Mongolia $0.10 $0.03 $0.03 $0.10 $0.10
Fiji $0.03 $0.03 $0.03 $0.03 $0.03
Aruba $0.03 $0.03 $0.03 $0.03 $0.03
Bhutan $0.03 $0.03 $0.03 $0.03 $0.03
Cook Islands $0.03 $0.03 $0.03 $0.03 $0.03
Marshall Islands $0.03 $0.03 $0.03 $0.03 $0.03
Palau $0.03 $0.03 $0.03 $0.03 $0.03
Nauru $0.03 $0.03 $0.03 $0.03 $0.03
Samoa $0.03 $0.03 $0.03 $0.03 $0.03
 
All other countries - $0.25 - $2.00 $0.06 - $0.22
Country   Desktop CPM Mobile CPM
  Highest Unique Raw Unique Raw
United States $15.39 $4.60 $1.92 $4.68 $2.14
Canada $9.63 $2.28 $1.18 $1.51 $0.96
United Kingdom $5.08 $2.81 $1.58 $2.59 $1.59
Australia $7.74 $2.04 $1.30 $1.54 $0.92
 
Malawi $2.52 $2.60 $0.72 $3.54 $1.32
Norway $2.69 $2.91 $1.27 $3.03 $1.29
Finland $1.89 $2.93 $1.49 $2.54 $1.52
Germany $8.03 $1.70 $0.96 $1.31 $0.83
Kazakhstan $4.82 $0.71 $0.24 $2.20 $1.21
South Africa $7.64 $1.03 $0.56 $1.70 $0.96
New Zealand $1.20 $1.94 $1.10 $1.17 $0.75
Estonia $2.21 $1.63 $1.05 $2.63 $1.30
Nigeria $1.40 $1.28 $0.50 $1.99 $0.69
Cameroon $0.76 $1.04 $0.50 $1.66 $0.75
Belgium $7.56 $1.59 $1.06 $1.19 $0.83
France $7.62 $1.35 $0.75 $0.44 $0.32
United Arab Emirates $1.51 $0.74 $0.52 $1.35 $1.08
Greenland - - - $0.82 $0.08
Cyprus $1.44 $0.50 $0.36 $1.95 $1.33
Ukraine $2.24 $4.09 $0.84 $2.26 $1.10
Latvia $1.09 $1.17 $0.55 $0.94 $0.46
Czech Republic $0.92 $0.99 $0.51 $0.95 $0.76
Netherlands $3.86 $1.82 $1.13 $1.30 $1.01
Brazil $2.48 $1.32 $0.61 $0.38 $0.21
Bahamas $0.40 $0.20 $0.12 $0.15 $0.11
Spain $10.07 $1.07 $0.63 $0.69 $0.46
Mali $0.58 $0.91 $0.46 $0.76 $0.44
Bulgaria $0.59 $0.66 $0.40 $0.67 $0.40
Cote D'ivoire $0.81 $1.23 $0.51 $1.17 $0.68
Central African Republic $0.24 $0.69 - $0.13 $0.13
Italy $3.26 $1.35 $0.83 $0.72 $0.57
Uganda $1.12 $0.49 $0.32 $1.26 $0.58
Mexico $3.55 $0.96 $0.51 $1.03 $0.52
Saint Kitts And Nevis $0.25 $1.10 $0.25 $0.38 $0.18
Austria $6.72 $1.37 $0.86 $0.65 $0.30
Sweden $1.84 $0.93 $0.61 $0.89 $0.60
Qatar $0.67 $0.72 $0.58 $0.39 $0.22
Puerto Rico $3.01 $0.17 $0.17 $0.38 $0.24
Denmark $1.62 $0.97 $0.76 $0.29 $0.17
Greece $1.40 $0.88 $0.57 $0.91 $0.57
Tonga $0.12 $0.53 - $0.08 $0.08
Iceland $0.80 $0.56 $0.43 $0.74 $0.62
Aland Islands $0.40 $0.36 $0.30 $0.12 $0.07
Malaysia $1.23 $0.78 $0.48 $0.81 $0.48
Guinea $0.89 $0.74 $0.44 $0.78 $0.60
Switzerland $6.72 $1.16 $0.82 $1.39 $0.76
Saudi Arabia $5.11 $0.32 $0.27 $0.88 $0.72
Peru $3.09 $0.55 $0.32 $0.41 $0.28
Chad $0.45 $1.10 $0.35 $0.32 $0.27
American Samoa - - - - -
Romania $0.80 $0.76 $0.51 $0.90 $0.48
Lithuania $0.89 $0.68 $0.39 $0.44 $0.30
Hungary $1.07 $0.84 $0.56 $0.83 $0.57
Thailand $1.54 $0.28 $0.31 $0.93 $0.57
Singapore $1.20 $0.42 $0.28 $1.26 $1.07
China $0.98 $0.58 $0.47 $0.53 $0.38
Senegal $1.40 $0.33 $0.28 $0.96 $0.52
Colombia $1.99 $0.88 $0.49 $0.90 $0.50
Luxembourg $0.56 $0.72 $0.40 $0.68 $0.40
Sierra Leone $0.47 $0.81 $0.40 $0.60 $0.38
Ghana $1.40 $0.43 $0.29 $1.29 $0.42
Chile $1.84 $0.69 $0.44 $0.54 $0.34
Zambia $0.55 $0.38 $0.28 $1.11 $0.42
Korea, Republic Of $3.95 $0.67 $0.49 $0.35 $0.21
Guinea-Bissau $0.40 - - $0.21 $0.24
Poland $1.71 $0.57 $0.47 $0.83 $0.43
Vanuatu $0.40 $0.51 $0.40 $0.10 $0.07
Ireland $1.20 $0.76 $0.56 $0.43 $0.34
Timor-Leste $0.40 $0.72 $0.11 $0.19 $0.15
Costa Rica $1.72 $0.72 $0.49 $0.43 $0.21
Mauritius $0.65 $0.66 $0.49 $0.41 $0.26
Kenya $1.40 $0.88 $0.40 $0.74 $0.39
Faroe Islands $0.40 $0.30 $0.26 $0.31 $0.17
Russian Federation $1.96 $0.93 $0.30 $0.66 $0.34
Kuwait $0.67 $0.70 $0.56 $0.55 $0.27
Iraq $0.94 $0.95 $0.61 $1.03 $0.61
Israel $1.59 $0.67 $0.41 $0.62 $0.40
Virgin Islands, U.S. $0.40 $0.22 $0.12 $0.06 $0.05
Jersey $0.40 $0.19 $0.40 $0.16 $0.13
Belarus $1.22 $0.43 $0.38 $0.89 $0.56
Seychelles $0.40 $0.45 $0.30 $0.22 $0.16
Portugal $1.24 $0.44 $0.28 $0.62 $0.33
Philippines $1.68 $0.34 $0.30 $0.27 $0.18
Bahrain $1.75 $0.35 $0.21 $0.45 $0.27
Oman $1.40 $0.75 $0.58 $0.36 $0.18
Hong Kong $2.55 $0.74 $0.72 $0.54 $0.49
Dominican Republic $1.86 $0.42 $0.31 $0.56 $0.35
Japan $5.01 $0.71 $0.55 $0.37 $0.26
Mozambique $0.51 $0.49 $0.33 $0.53 $0.28
Indonesia $1.12 $0.42 $0.23 $0.47 $0.21
Solomon Islands $0.25 $0.30 $0.25 $0.21 $0.11
India $2.12 $0.46 $0.33 $0.35 $0.26
Congo $0.45 $0.62 $0.41 $0.56 $0.43
Taiwan $3.95 $0.52 $0.48 $0.34 $0.31
Honduras $1.80 $0.30 $0.19 $0.49 $0.25
Swaziland $0.40 $0.21 $0.40 $0.14 $0.10
Paraguay $1.74 $0.29 $0.20 $0.45 $0.28
Niger $0.40 $0.44 $0.40 $0.14 $0.13
New Caledonia $0.42 $0.46 $0.39 $0.43 $0.42
Bolivia $1.40 $0.32 $0.23 $0.26 $0.17
Croatia $0.96 $0.43 $0.39 $0.52 $0.38
Slovenia $0.59 $0.43 $0.30 $0.34 $0.19
Nicaragua $2.01 $0.31 $0.20 $0.44 $0.23
El Salvador $1.94 $0.31 $0.18 $0.27 $0.20
Lesotho $0.40 $0.31 $0.21 $0.13 $0.09
Mayotte $0.40 $0.53 $0.24 $0.11 $0.08
Saint Vincent And The Grenadines $0.40 $0.42 $0.25 $0.19 $0.14
Morocco $0.58 $0.42 $0.31 $0.30 $0.22
Panama $1.89 $0.40 $0.29 $0.48 $0.27
Bermuda $0.40 $0.42 $0.11 $0.26 $0.14
Macedonia, The Former Yugoslav Republic Of $0.50 $0.44 $0.30 $0.42 $0.33
Slovakia $1.85 $0.50 $0.35 $0.59 $0.34
Ecuador $3.56 $0.15 $0.14 $0.33 $0.23
Cape Verde $0.59 $0.31 $0.22 $0.21 $0.14
Micronesia, Federated States Of $0.12 $0.12 - $0.35 -
Vietnam $1.40 $0.52 $0.26 $0.40 $0.26
Uruguay $2.05 $0.31 $0.23 $0.39 $0.24
Burkina Faso $0.40 $0.32 $0.28 $0.56 $0.37
Andorra $0.56 $0.38 $0.31 $0.12 $0.12
Belize $0.59 $0.26 $0.15 $0.42 $0.16
Martinique $0.40 $0.43 $0.21 $0.17 $0.13
Gibraltar $0.40 $0.43 $0.40 $0.14 $0.16
Albania $0.40 $0.21 $0.24 $0.25 $0.19
Maldives $0.40 $0.59 $0.27 $0.26 $0.14
Guatemala $2.08 $0.13 $0.15 $0.24 $0.20
Grenada $0.40 $0.22 $0.23 $0.17 $0.07
Benin $0.50 $0.18 $0.18 $0.36 $0.30
Namibia $1.00 $0.31 $0.25 $0.27 $0.20
Pakistan $2.31 $0.22 $0.23 $0.23 $0.16
Iran, Islamic Republic Of $0.40 $0.34 $0.35 $0.09 $0.08
Dominica $0.12 $0.14 $0.12 $0.18 $0.06
Saint Lucia $0.40 $0.26 $0.23 $0.17 $0.13
Brunei Darussalam $0.40 $0.15 $0.15 $0.43 $0.23
Azerbaijan $0.40 $0.54 $0.28 $0.52 $0.29
Angola $1.40 $0.32 $0.23 $0.33 $0.23
Tanzania, United Republic Of $1.40 $0.35 $0.35 $0.31 $0.22
Turkey $1.60 $0.19 $0.23 $0.34 $0.21
Bosnia And Herzegovina $0.40 $0.19 $0.19 $0.27 $0.18
Monaco $0.40 $0.22 $0.22 $0.28 -
Kyrgyzstan $0.41 $0.42 $0.28 $0.14 $0.09
Libya $0.55 $0.15 $0.16 $0.15 $0.11
Jamaica $0.40 $0.26 $0.17 $0.11 $0.08
Cuba $0.68 $0.13 $0.14 $0.32 $0.27
Serbia $0.40 $0.19 $0.19 $0.23 $0.16
Montenegro $0.40 $0.15 $0.21 $0.23 $0.18
Guadeloupe $0.45 $0.26 $0.20 $0.24 $0.13
Jordan $0.51 $0.12 $0.15 $0.15 $0.11
San Marino $0.40 $0.34 $0.26 $0.18 $0.13
Turks And Caicos Islands $0.40 $0.25 $0.25 $0.31 $0.29
Congo, The Democratic Republic Of The $2.02 $0.19 $0.21 $0.53 $0.47
Liechtenstein $0.56 $0.68 $0.41 - -
Botswana $0.40 $0.24 $0.22 $0.19 $0.16
French Guiana $0.43 $0.31 $0.24 $0.31 $0.21
Tajikistan $0.51 $0.14 $0.05 $0.42 $0.27
Trinidad And Tobago $0.69 $0.16 $0.15 $0.27 $0.18
Suriname $0.38 $0.42 $0.15 $0.27 $0.15
Virgin Islands, British $0.07 $0.15 $0.06 $0.12 $0.05
Réunion $0.43 $0.35 $0.25 $0.22 $0.15
Isle Of Man $0.40 $0.19 $0.17 $0.21 $0.21
Greece (VAT) $0.40 $0.27 $0.22 $0.09 $0.08
Moldova $0.82 $0.30 $0.25 $0.34 $0.25
Holy See (Vatican City State) $0.40 $0.22 $0.40 - -
Tunisia $1.40 $0.20 $0.19 $0.24 $0.17
Egypt $1.74 $0.18 $0.17 $0.20 $0.14
Sri Lanka $0.67 $0.24 $0.17 $0.20 $0.12
Lebanon $1.04 $0.16 $0.16 $0.19 $0.15
Uzbekistan $0.40 $0.26 $0.25 $0.22 $0.18
Georgia $0.63 $0.24 $0.18 $0.19 $0.13
Zimbabwe $0.48 $0.17 $0.26 $0.22 $0.15
Palestine, State of $1.13 $0.13 $0.16 $0.15 $0.12
Argentina $1.68 $0.20 $0.16 $0.20 $0.16
Cayman Islands $0.49 $0.29 $0.20 $0.17 $0.08
Mauritania $0.41 $0.10 $0.17 $0.18 $0.14
Ethiopia $0.40 $0.21 $0.23 $0.21 $0.15
Barbados $0.40 $0.16 $0.16 $0.11 $0.09
Bangladesh $0.47 $0.24 $0.23 $0.27 $0.15
Cambodia $0.60 $0.23 $0.19 $0.28 $0.21
Madagascar $0.40 $0.22 $0.24 $0.18 $0.11
Saint Pierre And Miquelon - - - $0.15 $0.08
Togo $0.45 $0.21 $0.23 $0.15 $0.13
Yemen $0.84 $0.19 $0.16 $0.14 $0.09
Somalia $0.91 $0.14 $0.20 $0.17 $0.14
Armenia $0.40 $0.33 $0.27 $0.23 $0.10
Liberia $0.40 $0.05 - $0.27 $0.19
Guyana $0.40 $0.22 $0.22 $0.24 $0.18
Syrian Arab Republic $0.40 $0.12 $0.14 $0.09 $0.08
Northern Mariana Islands $0.12 $0.26 $0.05 $0.16 $0.08
Gabon $0.40 $0.16 $0.11 $0.12 $0.10
Kiribati $0.12 $0.12 - - -
Algeria $0.90 $0.13 $0.16 $0.12 $0.10
Comoros $0.18 $0.10 $0.10 $0.10 $0.07
Anguilla $0.40 $0.10 $0.07 $0.19 $0.14
Equatorial Guinea $0.40 $0.14 $0.12 $0.09 $0.06
Nepal $0.40 $0.19 $0.15 $0.16 $0.09
Malta $0.40 $0.18 $0.18 $0.20 $0.17
Papua New Guinea $0.40 $0.20 $0.21 $0.27 $0.16
Lao People's Democratic Republic $1.40 $0.22 $0.18 $0.17 $0.11
Venezuela $1.20 $0.12 $0.11 $0.08 $0.07
Saint Martin $0.45 $0.33 $0.45 $0.40 $0.40
French Polynesia $0.14 $0.12 $0.06 $0.09 $0.06
Gambia $0.40 $0.19 $0.05 $0.15 $0.13
Turkmenistan - - - $0.11 $0.13
Eritrea $0.57 $0.16 $0.16 - -
Burundi $0.25 $0.12 $0.08 $0.09 $0.11
Sudan $0.40 $0.09 $0.12 $0.16 $0.09
Afghanistan $0.63 $0.16 $0.10 $0.15 $0.12
Haiti $0.40 $0.14 $0.09 $0.13 $0.11
Antigua And Barbuda - - - $0.09 $0.08
Macao $0.40 $0.15 $0.16 $0.13 $0.11
Guernsey $0.09 $0.10 $0.05 - -
Myanmar $0.50 $0.17 $0.18 $0.15 $0.09
Sao Tome And Principe $0.13 $0.13 - $0.09 $0.04
Djibouti $0.10 $0.08 $0.08 $0.08 $0.05
Rwanda $0.40 $0.09 $0.06 $0.12 $0.10
Guam $0.40 $0.16 $0.17 $0.25 $0.19
Mongolia $0.45 $0.19 $0.19 $0.13 $0.13
Fiji $0.40 $0.12 $0.11 $0.20 $0.12
Aruba $0.40 $0.15 $0.13 $0.09 $0.08
Bhutan $0.40 $0.14 $0.14 $0.14 $0.10
Cook Islands - - - $0.11 $0.07
Marshall Islands - - - $0.05 $0.05
Palau - - - - -
Nauru - - - $0.14 $0.08
Samoa $0.07 - - $0.08 $0.05
 
All other countries - $0.25 - $2.00 $0.06 - $0.22